With U.S. smartphone ownership at higher than 80%, adding digital engagement to your solutions is critical to improving both the quality and frequency of customer interactions. By allowing you to quickly connect with your insureds, digital engagement can:
Digital engagement helps to create meaningful, personalized experiences that assure you and your policyholders that we are listening to your questions and concerns and paying attention to details. This can be accomplished in the following ways:
Ability to configure two-way engagement channels with the policyholders. Engage through two-way text from first notice of loss (FNOL) to payment, email, outbound phone IVR, and smartphone. Accept payments securely through those same channels so policyholders don’t have to break from their current experience.
With Pay by Text, policyholders can reply with “PAY” to your text to pay their premium. Integrate
Embed communication preferences via modal into a new or existing portal. Allow policyholders to toggle on-and-off which channels they want to receive messages through.
Customers Having NO engagement with their Insurers in 18 Mos.
Jan 2020 EY - Global ArticleCustomers Say Frictionless Experiences Critical to Trust Building
Smart Communications Infographic